Saving the Sierra DocumentarySaving the Sierra Documentary

Tune in Monday, March 31 at 2:00pm for the national broadcast premier of
Saving The Sierra: Grassroots Solutions for Sustaining Rural Communities
on Capital Public Radio, 90.9FM.

Two years in the making, this beautifully designed, hour-long public
radio program, was produced by two-time Peabody award winner
Catherine Stifter and award-winning community media maker jesikah
maria ross with funding from the California Council for Humanities
California Stories initiative and in
partnership with The Sierra Fund, the
Sierra Nevada Alliance, and the
Center for Sierra Nevada
Studies at Sierra College.

The Sierra Business Council has joined in
collaboration to produce an online toolkit for listeners to learn
more about the issues covered in the program.

The documentary will air nationally on public radio stations across
the country and the online toolkit will be published for Earth Day
(April 22). Marketing efforts have barely begun and already stations
in Oregon, Wyoming, and California have scheduled broadcasts. You
can keep track of national broadcast dates and times on our
events page as we confirm the
information.

You can listen to a podcast of
the program now on our Radio page.

This program is dedicated to Attilio Genasci, Sierra Valley rancher
and conservation pioneer, who died this year.

Other voices in the program include: Allen Edwards, Ann and Gordon
Milldrum, Bob Wetzel, Carol Dickinson, Celia Chatham, Chris Plakos,
David Nahai, Dore Burry, Eneas Kane, Geoff McQuilkin, Glenda Peppin,
JJ Jenkins, Jerry Velasquez, Jose PIntoja, Nikki Riley, Norm Brown,
Paul Hardy, Rose Wood, Santiago Escruceria, Stefanie Olivieri, Steve
Frisch, Stevee Duber, students from Dorsey High School in Los
Angeles, Tony Maddalena, and Twee-chee-chee/Lucy Parker.

Our engineers were Robin Wise of Sound Imagery, Al Owens of Motion
Music, and RiegerWorld Productions. Story consultant was Claire
Schoen. Original music composed and performed by
Ludi Hinrichs .

Here is promotional information about the program that you can feel
free to pass along to listeners anywhere and everywhere:

Urban development threatens rural communities across America. People
who live and work in these beautiful landscapes face some tough
decisions about the future. Saving The Sierra's producers Catherine
Stifter and jesikah maria ross traveled California's Sierra Nevada
mountain range to explore communities in the midst of struggle
against the development pressures closing in on them. In each place,
they met unlikely allies who came together to find grassroots
solutions for sustaining both the environment and their ways of life.

Roger Adams, Program Director of Wyoming Public Media notes, "The
issues examined in Saving the Sierra, while located in the Sierra
Mountains of California could as easily be along Wyoming's Wind River
Mountain range, in Florida's Everglades, on the shores of the Great
Lakes or in any stretch of former farmland now lined with rows of condos."

Steve Baker, Program Director of KVMR-FM in Nevada City, CA says,
"Saving The Sierra offers an exceptional hands-on approach to complex
environmental, growth and resource issues. While based in the natural
but threatened beauty of the Sierras, this radio special genuinely
uses that landscape as a metaphor for the country and the planet, for
that matter. It's a symbol of radio that seeks solutions, making
Saving The Sierra a national example of how we can -- and will -- be
smarter in sustaining community, ecology and economy."

Most rural communities within driving distance of sprawling cities
and suburbs face these issues. And most urban dwellers have been to a
place just like the communities in these three stories:

In a remote mountain valley, both ranchers and environmentalists have
begun to use conservation easements to save open space and preserve
the largest wetlands in the mountain range.

In a small town north of Lake Tahoe, resort development will blanket
the mountain with million-dollar luxury homes. But after a long legal
battle, a deal was struck that will provide permanent, on-going
funding for affordable housing, public transit, and habitat restoration.

The city of Los Angeles was forced to become a leader in water
conservation because of a landmark legal ruling that kept them from
draining an entire watershed in pursuit of drinking water.

Listen to the national broadcast premier on these radio frequencies
shown in RED on the map:
KQNC Quincy 88.1FM
KKTO Tahoe City 09.5FM
KZJX Sacramento 90.9FM
KUOP Stockton 91.3FM

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Contact jesikah maria ross for more information.
530-758-4219
info@savingthesierra.org
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jesikah maria ross
Project Co-Director
Saving the Sierra: Voices of Conservation in Action
530.758.4219 office 530.320.1819 mobile
www.savingthesierra.org

Listen to stories about California's Sierra Nevada.
Click the Storybooth at
http://www.savingthesierra.org